Latoria Williams' Mission Moment
Latoria Williams' Mission Moment

After the loss of her dad and a battle with the isolation that comes with grief, Latoria Williams was ready to get back on her feet. Through Vocational Rehab, Latoria came to Goodwill with the hope of finding a job.
Through Vocational Adjustment Training with Goodwill, Latoria earned a certificate of completion for the Microsoft Word Office (2016) module in NorthStar Digital Literacy. She completed her goal and joined our team as a sales associate at the East Brainerd store!
“Goodwill has helped me be more social," said Latoria, "I love meeting new people and my customers." The training did not stop there, Latoria continues to embody our core value of continuous improvement, constantly willing to learn and grow in her position.
Through Vocational Adjustment Training with Goodwill, Latoria earned a certificate of completion for the Microsoft Word Office (2016) module in NorthStar Digital Literacy. She completed her goal and joined our team as a sales associate at the East Brainerd store!
“Goodwill has helped me be more social," said Latoria, "I love meeting new people and my customers." The training did not stop there, Latoria continues to embody our core value of continuous improvement, constantly willing to learn and grow in her position.
By Lora B
•
March 5, 2026
On February 10, 2026, we shut down every single Goodwill operation to do something even more important—invest in our people. For one day, every team member stood shoulder‑to‑shoulder as OneGoodwill: one mission, one purpose, one united team. Our keynote, Ryan Jenkins, reminded us that connection is the competitive advantage—the catalyst for belonging, engagement, and high‑performing teams, backed by years of research. When people feel connected, they don’t just show up—they step up. We didn’t pause to stop the work. We paused to strengthen the people who make the work possible—to power the purpose. Here’s to the culture we’re building. Here’s to the mission we’re advancing. Here’s to OneGoodwill—together in our mission to change lives through the power of work.


